Bharat Forge Limited

 

Bharat Forge is the world's largest forging company, which makes parts for various industries like automobile, aerospace, marine, wind energy, oil & gas and power. Bharat Forge is a large corporation in India that focuses on innovation, R&D and the impact of its businesses in a global context.

 

Work done for and during tenure at Lemon Design

 

Annual Report: 2011-2012 

The Annual Report for 2011-12 focuses on Progressive Thinking, a theme that is carried forward throughout the year at BFL. Talking about their long term vision for the company and their impact on the world, this theme visually manifests through their communication collateral.

 

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Exhibit at International Auto Expo, India


Scope of work: Creating a unique but expandable visual language to apply to Bharat Forge and all its subsidiary companies, by way of panels, ambient messages, signage and infographics.

Along with a team of exhibition and 3D graphic designers, the stall was brought to life with messaging and product showcasing.

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Defence Expo Tradeshow, India

Bharat Forge's Defence division took part in a 2012 tradeshow, showcasing cutting edge machinery and technology. They positioned themselves as thought leaders and partners to government defence agencies.

The visual language is inspired by the sharp corners and angles of artillery and tanks, which has been applied in both space, walls, fixtures, panels and graphics.

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